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Hello, lovely humans, Kate Toon here and I'm sad to say that this is the final episode of the Recipe for SEO Success Podcast. Since around 2015, I've cooked up nearly 300 episodes with brilliant guests from tech tinkerers to content nerds. It's been a lot of fun. Thank you for listening, learning,…

What still works, and what was overhyped Hello SEO beasts. Kate Toon here – your once SEO-obsessed, slightly odd host of The Recipe for SEO Success. Today is a big, squishy, full-circle moment. After 11 years of recording (with a few gaps), 200 brilliant guests, more than 500,000 downloads, and…

Evolving with the ever-changing search engines With the rise of AI search tools, it's important to make sure your business is showing up in the search snippets and in the LLMs. But where are they pulling information from, what are people searching, and how can we make a successful SEO strategy for…

Keeping your site safe, speedy and searchable Today, my AI SEO Snippet co-host, Tony Cosentino, has full rein of the episode to share his tips and advice about WordPress SEO, and a bit of AI mixed in. If you haven't heard already, Tony is an expert on the Recipe for SEO Success Course, in the DMC…

Bringing on AI as your intern, not the team leader Today you'll be hearing from another expert from the big Recipe course. For this episode, I've invited Cath Fowler, Copywriter and Keyword queen to explain how AI is affecting keyword research, her top tips, and why AI hasn't put her out of a job…

So if you've read anything about AI SEO, you'll have heard the word Schema used, sometimes known as structured data. In this episode, Tony Cosentino and I will demystify the schema jargon, show you where schema actually moves the AI SEO needle and give you some practical steps to implement it. And…

Today Tony Cosentino and I are diving into a seismic shift for AI SEO: Shopify's New integration with ChatGPT. It's bringing real native shopping straight into AI conversations. OpenAI has launched Instant checkout, powered by Agentic Commerce Protocol, whatever that means, and built with Stripe so…

Today, Tony Cosentino and I are talking all about Experience Expertise, Authoritativeness, and Trustworthiness with a little AI elbow grease. If you think E‑E‑A‑T is just for Google boffins, stick around—by the end of this episode you'll have an AI EEAT recipe you can actually cook. We'll break…

Now there's a lot of misunderstanding about where tools like ChatGPT, Perplexity, etc. get the data that they're using to give you answers with, right? People get very confused about this. So today Tony Cosentino and I are going to talk about data sources for LLMs. Did you ever think you'd be…

Right, so maybe you're feeling, you've finally got your head around SEO and now there's AIO, GEO and AI SEO flying around like confetti at our wedding. It's like the digital marketing world has gone acronym mad. But here's the thing, your customers are asking ChatGPT for recommendations instead of…

We have another expert from the big Recipe course taking over the podcast to share his vast knowledge about Google Analytics 4, Ray Pastoors. Stay Tooned to find out from Ray how this powerful, free tool can be used in your business, and how it's changed recently. Tune in to learn: Why you should…

Welcome to AI SEO Snippets, the newest podcast from the Recipe for SEO Success, hosted by Kate Toon, SEO Educator and digital marketing lover and Tony Cosentino, AI super nerd and WordPress warrior. Each episode is a quick hit of actionable insights, delivering essential AI SEO knowledge without…