Download Podcasts as MP3
Search for a podcast, browse episodes, and download MP3 files directly from the publisher's website. Transcripts included when available.
Episodes from The Matt Gray Show
the brutal truth about personal branding no one wants to hear I 146
Work with me: https://fos.now/jWaKIWGet The 48-Hour Content Ignition Plan here: https://fos.now/BfSNzYIn this video, I break down the six psychological shifts that actually build a personal brand that lasts. You’ll learn how to define your values and convictions so you attract the right audience, how to become the niche by turning your identity and perspective into the asset, and how to use authenticity and vulnerability to build real trust.We’ll cover how to establish credibility through lived experience, how...
what makes you irreplaceable when AI kills most businesses? I EP 145
Work with me: https://fos.now/NKSKdnGet The 2030 Founder Playbook here: https://fos.now/YxmQVVAI isn’t coming. It’s already here. And it’s collapsing entire business models faster than most founders can react. I’m talking to founders doing $30M+ a year who are genuinely worried about getting replaced by one person with a swarm of AI agents. The game has changed. It’s no longer about doing more. It’s about knowing exactly where you should play and where AI should replace you. ...
how to manage your time like a CEO I 144
Work with me: https://fos.now/gsLiIMGet The Guide on How To Manage Your Time Like A CEO here: https://fos.now/vjoVobIn this video, I break down the 5 habits that helped me go from 14-hour reactive days to running a portfolio of high-margin businesses with real time freedom.I walk through why most founders hire wrong (and how to fix it), how to use automation before headcount, the concept of Founder Flow and why it's worth thousands of dollars an hour, the power of...
I posted 3,000+ times on social media (here’s what actually works) I EP 143
Work with me: https://fos.now/gsBjutGet The Signal vs. Noise Decision Tree Exercise here: https://fos.now/EQKLLhIn this video, I show you the exact filtering system I use to find ideas that already have demand built into them before I waste a single hour creating. You'll see the research process that sources amazing ideas, how to validate that demand exists, the testing framework that takes 30 minutes to an hour max, and the content waterfall system that scales proven ideas across platforms.Want to...
why the smartest creators focus on packaging first I EP 142
Work with me: https://fos.now/FjaIffGet the The Idea-to-Click Translation Exercise here: https://fos.now/CMNHGoYou can have something genuinely valuable and still feel like nobody cares. Not because your work is wrong, but because it never gets chosen.On YouTube, if nobody clicks, the video doesn't matter yet. That's why I don't start by filming or scripting. I start by designing the packaging: the title and the thumbnail.In this video, I show you why we generate hundreds...
once you understand this, you’ll get more done with less effort I EP 141
Work with me: https://fos.now/KPNNDDGet the Work Reduction System Self-Audit here: https://fos.now/lsPrhZIn this video, I show you the Work Reduction System, 5 rules that remove the exact pressure points that make work expand and pull you back into overworking yourself.You'll see the Value Test to identify what actually creates value, the Replacement Law for redesigning where your work lives, the Finish Line Rule to define what done looks like, the Calendar Reality Check to align your time with your priorities...
how to make millions from content without going viral I EP 140
Work with me: https://fos.now/BNcxfXGet Content ROI Reality Check here: https://fos.now/DiAwIIThe creators with millions of followers have one thing in common: boring structure.Not boring content, boring systems. Repeatable frameworks that consistently deliver value without chasing trends or flashy ideas.In this video, I break down the content framework that helped me build a personal brand with over 3 million followers and a business generating more than $700K per month. I walk through why entertainment rarely...
how I beat the Instagram algorithm (and gained 968,000 followers) I EP 139
Work with me: https://fos.now/qOYGgEGet The Carousel Template Checklist here: https://fos.now/dmiGcZCarousels are one of the most dominant content formats on Instagram right now. They're also one of the most underused.Carousels alone have driven over 10 million views, 50,000 saves, and generated thousands of new followers for my Instagram account. But what most people don't see is the structure behind those posts and what those carousels are actually doing when you're not online.In this video, I...
how to become a storytelling genius (the addiction framework) I EP 138
Work with me: https://fos.now/TTkEyLGet the Storytelling Growth Assessment here: https://fos.now/IGdgJxIn this video, I break down the psychology behind addictive storytelling, the five-line framework I use in my own business, and how to turn a single story into revenue without sounding salesy. I'll show you how to open curiosity loops that hold attention, move people from awareness to action, and connect your call to action so it feels inevitable instead of forced.Want to LEARN proven systems to grow your...
the AI system that replaced my to-do lists I EP 137
Work with me: https://fos.now/DrKYJUGet The AI Readiness Assessment here: https://fos.now/IWgoIEIn this video, I show you the 3 ways I use AI to reclaim lost energy, get off the hamster wheel, and start getting real leverage in my life and business. I walk through my memory offload system using monthly personal board meetings, decision compression to cut my decision load by 90%, and how to turn everything in your head into repeatable, scalable infrastructure.You'll see how to stop mental clutter by...
how to build a personal brand so magnetic they beg to buy I EP 136
Get the Personal Brand Snapshot Exercise here: https://fos.now/lhGpQvDo you want my help systematizing your business? Go here: https://fos.now/mrxdDvBuilding a profitable personal brand is simpler than most people think. I went from zero to 2 million followers in 18 months, scaled Founder OS to over $700K per month, and now coach billion-dollar founders. What I’ve learned is that the difference between a brand that pays you and one that drains you isn’t luck or talent, it’s understanding and applying a few key levers....
I reverse engineered how to make $1M selling your expertise I EP 135
Get the 5 Scalable Models Self Audit here: https://fos.now/gggSziDo you want my help systematizing your business? Go here: https://fos.now/NCLksdEveryone wants to make a great living doing what they're actually good at. The real challenge isn't finding your passion, it's knowing how to package it into something people will pay premium prices for.In this video, I break down 5 high ticket business models making coaches and consultants anywhere from $10,000 to over $100,000 per client. I show you how to choose the one...