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Episodes from Industry Relations
There and back again, the IDX debate continues.
The Industry Relations Podcast is now available on your favorite podcast player! Overview Rob and Greg dive into a major discussion about IDX, MLS rules, private listings, and whether MLSs should still control listing distribution in 2026. Using a Twitter exchange with Michael Wurzer as the jumping-off point, they unpack the history of VOWs, syndication, Zillow's rise, and whether the industry is still operating on outdated internet-era assumptions. Key Takeaways Michael Wurzer's IDX question leads into a larger conversation about MLS governance. Greg argues MLSs could handle private listings with simple status changes...
The Struggle is Real
The Industry Relations Podcast is now available on your favorite podcast player! Overview This episode starts with Greg discussing Giant Steps' new MLS channel guidebook and the growing difficulty vendors face navigating organized real estate. Rob and Greg unpack how MLS relationships, site licenses, and enterprise deals have changed, why vendor distribution is getting harder, and how AI could completely reshape SaaS and real estate technology business models. The conversation then shifts into AI as "labor" rather than just software, token-based economics, infrastructure wars between Zillow, Compass, and the MLS ecosystem, and how the fallout f...
BLX, Zillow, MRED, and Fight for Control
The Industry Relations Podcast is now available on your favorite podcast player! Overview Rob and Greg react to Cotality's launch of BLX, a new broker-focused listing input platform that immediately sparks debate over whether it's a defensive move against portals or "Project Upstream" all over again. They dig into broker control, MLS compliance, native Matrix integration, and whether MLSs were blindsided by the launch. They also discuss Zillow filing suit against MRED and Compass over private listings, leading into a larger conversation about industry framing, consumer transparency, and whether Zillow has become an...
The Game of Chicken: MLS Style
The Industry Relations Podcast is now available on your favorite podcast player! Overview Greg previews his ICE keynote, "What If We're Wrong?", challenging core MLS assumptions around data ownership, cooperation, and control. The discussion quickly shifts to MRED's push to limit public data visibility, sparking a broader debate on transparency, Zillow's leverage, and whether MLSs still hold real power. Rob argues the industry is already moving past NAR's authority, while both highlight growing instability across MLSs, vendors, and business models. The episode ends on a bigger theme: rapid change, AI, and the need for...
Acquisitions, Alliances & the Aftershocks
The Industry Relations Podcast is now available on your favorite podcast player! Overview Rob and Greg break down the major industry-shaking news of the week: Real Brokerage acquiring RE/MAX, and what that means for brokerage consolidation, valuation logic, and the future competitive landscape. They then dive into the far bigger strategic battle unfolding between Compass, MLSs like MRED, and portals like Zillow. The discussion centers on private listings, MLS policy fragmentation, and whether the industry is heading toward a full-scale "team vs team" conflict over control of listing data. The...
MLS Mega Merger and Boomers vs. First Time Home Buyers
The Industry Relations Podcast is now available on your favorite podcast player! Overview Rob and Greg discuss a major MLS merger in South Florida, creating one of the largest MLSs in the country and what it signals for future consolidation. They debate whether this is the start of a larger wave of "mega mergers," and what it could mean for markets like Texas and California. The conversation then shifts to a major housing trend: first-time homebuyers dropping to historic lows while boomers dominate the market. They explore whether affordability, interest rates, or generational shifts are d...
IDX: The Original Sin?
The Industry Relations Podcast is now available on your favorite podcast player! Overview Rob and Greg break down NAR's latest settlement move, Zillow's shift toward pre-marketing, and what it all means for the industry. The back half turns into a heated debate on new "public marketing" laws, the definition of marketing itself, and whether the MLS is a listing platform or a broker cooperative. ***CORRECTION: During the podcast we mistakenly commented that we had recieved an update about the recent NAR settlement 24hrs ahead of time. That is not accurate. We recieved the up...
Cooperation: It's Hard To Tell the Poison From the Cure
The Industry Relations Podcast is now available on your favorite podcast player! Overview Rob and Greg discuss Northwest MLS countersuing Compass and the broader implications for private listings, cooperation, and MLS rules. The conversation centers on whether MLSs should enforce listing transparency, how "coming soon" and private exclusives are being used, and whether current policies are conflating professional cooperation with public marketing. They also explore potential futures for IDX, syndication, and the role of MLSs in regulating broker behavior. Key Takeaways Lawsuit Focus – Northwest MLS is challenging Compass over pri...
Previews, Portals, and the Shift in Listing Control
The Industry Relations Podcast is now available on your favorite podcast player! Overview Rob and Greg revisit the fallout from their conversation with Andy, focusing on the rapid shift toward "coming soon" and preview listings across major portals. Zillow's move into previews—alongside Redfin and Homes.com—signals a broader industry change in how listings are marketed and distributed. The discussion centers on whether Zillow truly "changed," what this means for MLS control, and how the definition of being "on the market" is evolving. The episode also explores whether the industry can move past moral argu...
Begun the pre-marketing wars have
The Industry Relations Podcast is now available on your favorite podcast player! Overview This episode features Andy Woolley (Homes.com) joining Rob and Greg to break down a wave of rapid industry changes driven by new agreements between Zillow, Compass, Redfin, and eXp. The conversation focuses on exclusive vs. non-exclusive listing deals, the rise of pre-marketing strategies, and the increasing fragmentation of listing distribution. Together, they examine how these shifts challenge the traditional role of the MLS as a broker cooperative, with ongoing debate about whether the industry is moving toward a more fragmented, lead-generation-driven...
Hanna List, Compass, and the Consolidation Question
The Industry Relations Podcast is now available on your favorite podcast player! Overview Rob and Greg discuss the implications of Howard Hanna's "Hanna List" and whether private listing strategies represent a broader shift in real estate brokerage competition. The conversation centers on whether these moves signal an industry-wide trend toward consolidation or whether they are simply outliers driven by unique companies with large market share. They also debate the strategic motivations behind Compass's acquisition of Anywhere, the role of private listing networks in recruiting and retention, and whether smaller brokerages can compete if large firms...
Inside the NAR Influencer Summit
The Industry Relations Podcast is now available on your favorite podcast player! Overview Rob Hahn and Greg Robertson discuss their experience attending the NAR Influencer Summit in Chicago, where they met with NAR leadership and staff to hear about the organization's strategic direction and turnaround plan. The conversation covers leadership changes, cost-cutting efforts, and the broader challenges facing the National Association of Realtors. Rob argues that the organization faces deeper structural problems—particularly around its value proposition and governance—while Greg is cautiously optimistic that new leadership could help move the industry forward. The episode also...